Many Colors, One Pride. Technicolor takeover of the Southwest!

Join us for a day of celebration, love, and inclusivity as we take over the Plaza and beyond! The festivities start at 9:00 am and continue until 4:00 pm, with something for everyone to enjoy. All ages are welcome to join in on the fun!

The Parade Walk & Drive will start promptly at 10:00 a.m. in the Lamy Building parking lot, just off Santa Fe Trail and Paseo de Peralta. All entrants must check in at 08:00 a.m. Although registration is open to everyone, only registered participants can participate.

Visit our PRIDE Page via the ticket link for registration details, links, and vendor booth information.

Throughout the day, groove to live music, indulge in delicious concessions, and shop from various vendors offering unique treasures.

Don't miss this chance to come together and celebrate love, diversity, and unity in our vibrant community!

Community Event: PRIDE on the Plaza

Jun. 27, 2026 10:00 a.m. – 4:00 p.m.
Santa Fe Plaza

PRIDE on the Plaza 2026 — join the Rotary Club of Santa Fe at one of Santa Fe’s most vibrant and joyful annual celebrations as we host an outreach booth during PRIDE Santa Fe.

This year’s theme, Many Colors. One Pride., celebrates 33 years of visibility, community, and progress. Stop by to meet Rotarians, learn about service projects, arts initiatives, and membership opportunities, and see how Rotary welcomes people of all backgrounds who want to make a positive difference in our community.

Members, friends, allies, and guests are warmly invited to stop by and say hello.